The Random Factor

'The Random Factor is a fantastic read for anyone interested in how luck, chance, and serendipity shape our daily lives and unequal outcomes. With compelling examples always at hand, Mark Robert Rank deftly brings together insights from a wide range of studies and everyday experiences to show the underappreciated role that randomness plays in all aspects of social life. Accessible and entertaining, the book provides a valuable new perspective on contemporary inequality.'--Michael Sauder, Professor and Chair, Department of Sociology and Criminology, University of Iowa